Comprising of a premium, paper-over-board box with pull-out drawer and rose gold handle, the perspex cover lifted it to new highs whilst delivering a ‘reveal’ moment for unboxing.

 

Each box was filled with premium Kardashian family swag including 818 Tequila, SKIMS robes, Safely candles, Good American socks, Kylie Skin cosmetics and a Positively Poosh diffuser.

 

140 gift boxes were distributed across the EU to celebrities and influencers including Stacey Dooley, Zara McDermott, Rochelle Humes, Frankie Bridge and Rachel Stevens.